Weird, Smart.
This is a podcast about marketing. But not like what you'd think. If you dare to enter our weird/smart world, you may learn a thing or two about what it takes to make your brand really, spectacularly, extraordinary.
Episodes
10 episodes
Paid Media Advice from an Expert
What is paid media, and how does it work? If you're wondering how to save yourself from an expensive mistake, you'll want to tune into today's episode. Katie Ryan teaches us about:Creating a plan for your goalsHow to avoid ...
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21:06
Building a Brand on Social Media
Is social media branding necessary for business, or tricky business? In this episode, Jackie is put in the hot seat by the one and only, Alex Wier.We talk about:⚡️Where most businesses get stuck with content⚡️When it's a good id...
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16:45
How to Ensure Your Website Content Reflects Your Brand
Is a business really a business without a website? In this episode of the Weird, Smart Podcast, the Wier / Stewart Web Team geek out with us over all things of the interwebs. We'll talk about:⚡️ How to build a site for fu...
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21:39
When It's Time for a Rebrand
Branding works, until it doesn't. But how do you know whether or not it's time to revisit your brand strategy? Today, we'll talk with Christina Tucker about the right time - and the right way - to embark on a rebrand.We'll talk about:
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13:14
The Foundations of Brand Stability
Feel like your brand is standing on shaky ground? You'll want to tune in for this. Katie King, Director of Strategy at Wier/Stewart, comes on the show to talk about brand stability.You'll learn:How to leverage brand l...
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22:44
The Art Of Graphic Design
In this episode, we're joined by Leonard "Porkchop" Zimmerman and Tony Minnicks to talk about the value of good graphic design.You'll learn about:Ads of old, and why they work so well (even today!)Why trying ...
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23:21
How Video Marketing Can Make Or Break Your Brand Strategy
In this episode, Amanda Ferguson teaches us the importance of video marketing in any business's overall strategy.You'll learn:How to make valuable content within your budget (from using your own phone to hiring a video produ...
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27:00
Just Ask A Branding Expert
In this episode, Rachel Baker helps us all understand what it takes to build a brand that lasts.You'll learn:What to consider when positioning your brand for successWhy market share is so important How...
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17:29